Zalando Category Campaign 2022 —
Wintersports by Nature

Campaign
Wintersports Naturally — To drive awareness for the category in Northern Europe in a highly relevant period, we created a stills only campaign shot on location in the Austrian alps with professional wintersports talent - showcasing Zalando's competence and the 2021/2022 assortment. 

Credits
Creative Direction: Lydia Gries
Art Direction: Marco Di Stefano
Photography: Joseph Kadow
Styling: Madeleine Matysek

Agency
Zalando Studios
Production
Zalando